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Improve the process of building compelling business cases with the Better Business Cases (BBC) Guide. This essential guide provides an overview of the five key components of a business case—Strategic, Financial, Economic, Commercial, and Management—helping you create clear, structured, and persuasive proposals.

What’s inside the Better Business Cases Guide:

  • The Five Case Model explained: Gain a concise understanding of each case and its role in supporting investment decisions.
  • Key inclusions: Each case includes its critical components, such as drivers for change, funding needs, procurement plans, and success factors.
  • Extra content suggestions: Learn about additional content to strengthen your business case, including benefits maps, risk registers, and more.
  • Visual design: A professional, easy-to-read format that serves as a handy reference for workshops, meetings, and project planning.

Key details:

  • Purpose: To provide a comprehensive and actionable framework for creating well-rounded, professional business cases.
  • Use case: Ideal for business analysts, project managers, and stakeholders preparing Better Business Cases (BBC) following structured methodologies.
  • Format: High-resolution digital download (PDF/PNG)

This infographic is a must-have resource for building persuasive and well-supported business cases with confidence.

Download the Better Business Cases Guide and start building compelling cases today!

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